Berghs School of Communication students (Sofia Olsson, Andreas Carlfors, David Svedenstrom, Mikael Hornaeus and Sara Gardegard) recognised the struggle for most people when it comes to getting ready, that you have nothing to wear, but that your wardrobe is full of clothes. This led to the “Wear it all” mobile app to help organise your wardrobe and style yourself in as many ways as possible.
"Have you ever felt like you have nothing to wear, but your wardrobe is full of clothes?"
The idea encourages you to “shop less, but shop smarter” scanning and taking a photo of your outfit each day. This app would allow you to find new outfits, prompting you to use clothing you have with a simple mix and match feature.
There are numerous negative effects to the over consumption of clothes such as that to the environment, materialism, saving money and more. The considerations made by this app could hopefully reduce the waste and many of those shopping trips.
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