Twitter Facebook Vimeo

Volvo Cocoon fights human trafficking

1 min, 5 sec read
14:45 PM | 5 July 2017
by Valerie Tan
   •       •   
Become an FR Writer

Advertising students of the School of Communication Arts have a great idea to fight human trafficking.

Volvo Cocoon is fighting human trafficking; the modern slavery of lies, coercion and violence. Millions of innocent lives are trafficked each year for various forms of exploitation such as prostitution, marriage and organ removal. In spite of the numerous variables in human trafficking cases, there is one constant – trucks are continuously used to transport victims into the dangerous unknown.

In an effort for prevention, SCA Advertising students, Katy and Alicia, have conjured up an idea to install a sensor technology in all Volvo trucks.

More stories

  1. Publishing your first book with an unsolicited manuscript

    Want to publish your book but you don't have a solicited manuscript? We have listed the publishing houses that accept unsolicited manuscripts, organised by genre.

  2. How to be seen

    Graphic designer, Christine Johnson, shows us a different perspective to self-promotion with a pair of eye-catching wooden sunglasses she designed.

  3. Students response to gender inequality in Europe

    AdVenture is a competition in response to a brief for the European Women's Lobby and gender equality. Team Tortoise from Leeds College of Arts (UK) won the competition in 2017 with their campaign, 'What are you laughing at?'.

  4. Everything you need to know about studying creative digital arts

    Creative digital arts student, Rachael Rampat, delves into what to expect from studying the course.

  5. 5 red flags you’re burning out at work

    Work is a huge part of our lives, but you can’t let it take over. Look out for these five red flags and how to avoid and fix them.

  6. Creative developer’s cubic portfolio

    Alex Motzenbecker, a Creative Developer from New York neatly promotes his collection of work and skills.

×