Since South Sudan's independence from Sudan in July 2011, the civil war and displacement of its population have caused tremendous damage. That’s why students from Miami Ad School (Copywriter, Soham Chatterjee and Art Director, Valerio Amaro) came up with a life saving concept named “Carebox Project”.
Apple's Airdrop feature becomes a way to transport food, water, clothes or medical supplies. This idea involves the partnership of Apple and the Food and Agriculture organisation activating the update of Caredrop, this allows for people to choose what goods they wish to donate to Sudan with just a donation of a dollar.
It's a wonderfully simple idea to help people in serious poverty via technology used by large portions of people living in developed countries, hopefully it's an idea to become adopted.
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