Twitter Facebook Vimeo

Penguin's Twitter Tales

42 sec read
8:25 AM | 4 July 2013
by Adam Oldfield
   •       •   
Become an FR Writer

A creative duo from Denmark, came up with the idea to create a book written by people across the world for Penguin books.

Penguin books are a piece of art: English heritage at its best. But with the introduction of digital wizardry, the Penguin paperback has been shelved in favour of audio books and online apps. But no matter how you read it, Penguin is renowned for telling a good story. 

So to catapult them into the new media age, creative pair Peter Ammentorp and Nicolai Villads created a Twitter-style book, written by people all over the world. Anyone and everyone could join in, write a few lines of the story using their Twitter account and get involved in creating the biggest story ever told.

More stories

  1. Failures wanted

    Course leader behind The Watford Creative Ad School, Tony Cullingham, explains why it's okay to fail at your GCSE's and how your adventure is just beginning.

  2. The Male Copywriter

    A proud nominee of the 2017 Webby Awards and a cult sensation in the creative realm, Lawson Clarke, aka the Male Copywriter, announced his freelancer status with a tongue-in-cheek domain name and an unconventional portfolio site.

  3. What is modern PR?

    Technology and media breakthroughs are forever rewriting the public relations rule book, Valerie Tan, explores what modern PR is today.

  4. Drama at university, is it worth an applause?

    Drama student Azan Ahmed answers the popular question. Is it worth studying drama at university?

  5. 10 ways to ace your Skype interview

    Do you have a Skype interview coming up? Pamela Dollesin has you covered with 10 tips to prepare for any Skype interview.

  6. Single life as a creative: get over the break up

    Have you been through the tragedy that is a creative team break up? We have the tips you need if you're in need of a new creative partner.

×