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Keep'em Rolling

20 sec read
9:46 AM | 3 February 2014
by Jim Compton-hall
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Here's a clever piece from Miami Ad School students in Hamburg. Angeliki Karnoupaki and Thomas Illum, came up with this strong, single outdoor execution for Stabilo pens.


Here's a clever piece by Miami Ad School students in Hamburg. Using a very simple scrolling poster, they effectively communicate the benefit of Stabilo pens. It's about as good as single executions get. But there's also the glimpse of a campaign line in there which, with the proper nurturing, could spark a strong set of adverts. Watch the video above.

Credits

Copywriter: Angeliki Karnoupaki
Art Director: Thomas Illum

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