BBC Connect makes use of older technology to provide a new service
With some simple SIM cards, the students thought of a way to bring a life-changing BBC service to a truly global audience.
While BBC services are currently available to people all over the world, there is still a significant number of people, particularly in developing countries who cannot access the BBC. To tackle this, students from Miami Ad School New York came up with this wonderful idea to connect even more people to the BBC.
Taking advantage of the fact that 89% of the developing world uses basic mobile phones, Mikey Cohlmia and Lora Faris have developed a service that give people news and weather updates as well as allowing them to have their say on important topics. It's great to see how technology that seems old and basic to us, can still be used to offer services similar to those we get through modern smartphones.
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