Jon Ryder, a copywriter from London, created this mail-out piece to promote his freelance skills to agencies. The box contains fake medicine that promises "effective relief from creative pain" and comes with a well written leaflet that explains everything from what Jon Ryder contains, to driving and using machines after taking the medicine.
This is another example of a well crafted self-promotional piece that works better than any standard CV ever would. Jon received a lot of attention after mailing these out to various agencies.
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