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IPA AdSchool and AdAcademy

3 min, 24 sec read
17:02 PM | 27 February 2014
by Adam Oldfield
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If you’re looking to do something different this summer, you should apply to the IPA’s AdSchool and AdAcademy to explore the world of advertising.

Don’t just follow the crowd. If you’re looking to do something different this summer, apply to the IPA AdSchool and AdAcademy to explore the fast-paced, dynamic and ever-changing world of advertising.

There’s more to advertising than meets the eye. Our industry landscape is changing, and so are the people we hire.

As our world becomes more and more digital, the advertising, media and marketing communications industry prides itself on being ahead of the curve. We are instrumental in developing innovative technology and discovering how it can work for our clients. We push boundaries. We break rules. With digital now accounting for well over 25% of total ad spend, this means that the tech skills to do this are very much in demand – not that this means you have to have been coding since you were three but that you have a passion for digital within you, be it back-end developing or exploring how to make your TV ad more socially engaging. Creativity has moved its boundaries.

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