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Wrong Direction

15 sec read
8:03 AM | 5 September 2013
by Jim Compton-hall
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As if their music, inflated sense of self-importance and smug faces weren't bad enough. One Direction now have their very own stinky fragrance. That in itself isn't that annoying so, of course, they have to have a stupid TV advert to go alongside it.

Credits 
Agency: Cake
Creative Director: Mark Whelan

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