Twitter Facebook Vimeo

Super Bowl XLVIII - Jaguar, It's good to be bad

29 sec read
14:53 PM | 21 January 2014
by Jim Compton-hall
   •       •    Watch later
Want your writing featured?

Britain's villains are reunite for Jaguar's first ever Super Bowl advert. Sir Ben Kingsley, Mark Strong and Tom Hiddleston star in the luxury car maker's adverts.

As part of the campaign Jaguar have also launched, a micro site dedicated to revealing the villainous side of the the Jaguar R Performance line-up. There's some great copy on there that will keep you reading to the end. Overall it's a very interesting way to promote a car and, let's face it, it's really cool.



Creative Agency: Spark44
Media Agency: Mindshare

Please log in or sign up before participating in the conversation.

More stories

  1. Interview tips you need to know

    A step-by-step guide for first-time interviewees, or regular job hunters who need to sharpen their interview skills.

  2. Big and bold: Graphic designer creates CV with a twist

    This graphic designer's reinvented CV and portfolio will make you rethink your own.

  3. Donut trickery lands guy 10 job interviews

    Lukas Yla set out to bag his dream tech job a little differently to how most of us would do it by sending tech giants a box of donuts.

  4. Five quick job application tips to remember

    Abed Lame, a sixth form college student at St. Charles, writes about his five top tips for students looking to get on the job ladder or looking to apply for apprenticeships.

  5. When I’m A Dad

    Tom Anders, an ex advertising student from the University of Lincoln won himself a D&AD Black Pencil in 2015, thanks to his heart warming entry 'When I'm A Dad'.

  6. 5 tips to help you cope with finding a placement

    Matt Adams, an advertising student at Bournemouth University, shares his top tips for people looking for work placements.