Two weeks ago we wrote about an advert from Save the Children that shows a real birth scene in order to raise awareness of the need for trained midwives. The charity are clearly on an all out offensive as they’ve also just released this advert. Another powerful film that brings international problems right to our doorstep.
The execution shows a young, British girl who’s part of a family life that we all recognise from our own experiences. But we begin to see what happens to this girl, in just one second a day, when Britain plunges into a civil war much like the one happening in Syria currently. The video seeks out our empathy, making the devastating situation far more real for us.
“This is what war does to children”
Without this video, the following facts may go over our heads but after watching it they feel like a smack in the face, a punch to the lungs and a shock to the heart. Syria’s civil war has “cost the lives of more than 11,000 children and turned more than 1 million into refugees. It has subjected them to trauma, indiscriminate shelling and even torture”. You can find out more and how you can help on Save the Children's website.
The YouTube video received over 20 million views in just four days and some are already expecting it to pick up a few awards.
Donut trickery lands guy 10 job interviews
Lukas Yla set out to bag his dream tech job a little differently to how most of us would do it by sending tech giants a box of donuts.
Five quick job application tips to remember
Abed Lame, a sixth form college student at St. Charles, writes about his five top tips for students looking to get on the job ladder or looking to apply for apprenticeships.
When I’m A Dad
Tom Anders, an ex advertising student from the University of Lincoln won himself a D&AD Black Pencil in 2015, thanks to his heart warming entry 'When I'm A Dad'.
5 tips to help you cope with finding a placement
Matt Adams, an advertising student at Bournemouth University, shares his top tips for people looking for work placements.
We Wish you a Merry Critmas
#MerryCritmas: Save A Turkey, Roast a Creative. This Christmas professionals in the advertising industry are giving the gift of a portfolio crit to all those in needs.
Top tips from creative industry masters
We've collected some of wisest words from creative industry professionals. We asked them one question, 'What is the one thing young people should know before getting a job in the creative industries?'