Twitter Facebook Vimeo

Pepsi MAX releases tigers on the streets of London

31 sec read
12:50 PM | 1 April 2014
by Jim Compton-hall
   •       •    Watch later
Become an FR Writer

Tigers, aliens and robots were unleashed on unsuspecting Londoners by Pepsi MAX. Using an innovative bus stop set up, Pepsi MAX surprised and amused commuters on New Oxford Street all in the name of being unbelievable.

The best part seems to be when Londoners started engaging with the interactive advertising. You can see one guy running away from a tiger whilst being recorded by his girlfriend, a great way to keep people entertained as they wait for the bus. 

Credits

Agency: AMV BBDO
Creatives: Gary Lathwell, Richard Peretti
Creative Directors: Colin Jones, Phil Martin
Planner: Peter Zezulka
Media Agency: OMD UK
Media Planners: Isobel Dracup, Maia Weil-Obadia
Production Company: Grand Visual

Please log in or sign up before participating in the conversation.

More stories

  1. Artist Anna Lomax combines the bold and the beautiful

    Anna Lomax, artist and designer combines weird and wonderful objects to complete her vision.

  2. I am not a robot

    The best way to prove you are 'Not a Robot' is to prove you are 'a Human' - that's the message these students want to send.

  3. What makes a great cover letter?

    Cover letters are vital in applications. It’s one of the first things employers see, so you must make yourself stand out. How can you do that?

  4. How to stand out at your internship

    You have finally been accepted for your dream internship, but how do you stand out from the crowd?

  5. How can I put my CV onto one page?

    Employers look for one page CVs so we have compiled top tips to help you easily shorten your CV.

  6. FutureRising's Playlist: Friday Office Feeling

    For this week's playlist in our Spotify series, we're the soundtrack to your office fun with the 'Friday Office Feeling' playlist.

×