How I won the Mindshare Huddle brief
Lars Bjornbakk talks about how he came up with his winning idea around contrafactual thinking to present at Mindshare's Huddle Conference.
This is the story of how I came to win Mindshare’s Huddle University brief and having the opportunity to present in front of industry professionals. I will share how I approached the brief and my thoughts on success factors for creating ideas.
It all started with a brief posted here on FutureRising with the title “Mindshare: Huddle competition”. I did not really know what a Huddle was, but being up for any challenge I was intrigued.
Huddle is a Mindshare event where they close their central London office for a day, to celebrate innovative thoughts. Getting people together discussing, creating, and just inspire one another.
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