Sir David Ogilvy seemed to have some input with every book he recommend his staff after an employee in 1976 asked him for a list of the most useful books on advertising. So here comes the most biased book list from the Ogilvy.
by Claude Hopkins Foreword by David Ogilvy
Tested Advertising Methods by John Caples; Foreword by David Ogilvy
Confessions of an Advertising Man by David Ogilvy
How to Advertise by Kenneth Roman and Jane Maas; Foreword by David Ogilvy
Reality in Advertising by Rosser Reeves
The Art of Writing Advertising by Bernbach, Burnett, Gribbin, Ogilvy and Reeves
The 100 Best Advertisements
by Julian Watkins
When I’m A Dad
Tom Anders, an ex advertising student from the University of Lincoln won himself a D&AD Black Pencil in 2015, thanks to his heart warming entry 'When I'm A Dad'.
5 tips to help you cope with finding a placement
Matt Adams, an advertising student at Bournemouth University, shares his top tips for people looking for work placements.
We Wish you a Merry Critmas
#MerryCritmas: Save A Turkey, Roast a Creative. This Christmas professionals in the advertising industry are giving the gift of a portfolio crit to all those in needs.
Top tips from creative industry masters
We've collected some of wisest words from creative industry professionals. We asked them one question, 'What is the one thing young people should know before getting a job in the creative industries?'
9 TED Talks you should watch to build a strong career
A roundup of the best TED Talks to help you build the best and strongest career possible.
6 suggestions for those graduating with a degree in music
Isobel Leventhorpe, a music student at Royal Holloway, gives her advice to other students coming out of university with a degree in music.