Brand guidelines for Cupid
Massive media have produced a cheeky set of brand guidelines for Cupid, outlining their mission statement, brand values and much more.
Massive media have produced a cheeky set of brand guidelines for Cupid as a direct response to "Santa's strategic repositioning" by UK agency Quietroom. The guidelines are brilliantly funny and wonderfully detailed. Definitely worth a read just for the sake of entertainment.
Of course the point of all this is a little self-promotion for Massive Media. We wonder if we'll see some brand guidelines for the Easter Bunny in a couple of months time.
Agency: Massive Media
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