Twitter Facebook Vimeo

Book review: Read Me: 10 Lessons for Writing Great Copy

2 min, 29 sec read
14:00 PM | 9 September 2014
by Jim Compton-hall
   •       •   
Become an FR Writer

The new book for writers by Roger Horberry & Giles Lingwood? Should you get yourself a copy?

Finally! A practical book for today's copywriters. "Read Me: 10 Lessons for Writing Great Copy" by Roger Horberry & Gyles Lingwood shoots straight up my list of recommended books for copywriters (alongside the likes of "Hey Whipple, Squeeze This" by Luke Sullivan, and "Write to Sell" by Andy Maslen).

What's it about?

Read Me covers copywriting, brandwriting and writing in general really. Each chapter is a new writing "lesson", each containing useful stories, examples, advice and workouts so that you can practise. The book is also full of contributions from world class writers in which they offer pearls of wisdom to young people.

More stories

  1. Publishing your first book with an unsolicited manuscript

    Want to publish your book but you don't have a solicited manuscript? We have listed the publishing houses that accept unsolicited manuscripts, organised by genre.

  2. How to be seen

    Graphic designer, Christine Johnson, shows us a different perspective to self-promotion with a pair of eye-catching wooden sunglasses she designed.

  3. Students response to gender inequality in Europe

    AdVenture is a competition in response to a brief for the European Women's Lobby and gender equality. Team Tortoise from Leeds College of Arts (UK) won the competition in 2017 with their campaign, 'What are you laughing at?'.

  4. Everything you need to know about studying creative digital arts

    Creative digital arts student, Rachael Rampat, delves into what to expect from studying the course.

  5. 5 red flags you’re burning out at work

    Work is a huge part of our lives, but you can’t let it take over. Look out for these five red flags and how to avoid and fix them.

  6. Creative developer’s cubic portfolio

    Alex Motzenbecker, a Creative Developer from New York neatly promotes his collection of work and skills.

×