Virgin Mobile has surprised me. The blink wash is a refreshing way to put YOU in control of the advert. What? You in control? Take a look for yourself.
Virgin tells us that it’s not our fault for making the switch, but actually because our brains are afraid, we begin to blink and the scenes begin to change. Normal right? Just listen. The scripting is seamless scene-to-scene telling you about the deal, just like any normal advert. Clever and a little freaky if you ask me.
A development of the "Retain Your Brain" campaign that ran previously, it shares a similar tone. The original campaign features scenes of a somewhat backward reality, for example a man stroking a purring shark and a cat filming a man with a giant ball of yarn.
Agency: Mother, New York
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Tony Cullingham explains that in these competitive times if you want to land a job in creative advertising, you and your portfolio need to shine through.
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Ricky Richards talks about coming up with ideas in this age of distraction and gives you the clues to finding those unique ideas.
The career path that has no path
Creative Director, Jeremy Garner, explores the exciting opportunity surrounding careers in the ever changing creative industries.
The rate of people being diagnosed with alzheimer’s is growing rapidly, with now 1 in 3 seniors dying of this incurable disease. Students from Miami Ad School has an idea to raise awareness.
8 ways to smash your last year at university
Csilla Kulcsar, ex graduate of Middlesex University writes about 8 tips for smashing your last year at university.
Book Review: The Typography Idea Book by Steven Heller & Gail Anderson
We review Stephen Heller & Gail Anderson's collaborative effort, The Typography Idea Book. A must for anyone interested in typography, art direction, and graphic design.