7 tips to survive the competitive awards scene
AKQA New York's August Östberg gives valuable advice for entering advertising awards shows as a student.
The advertising business is very much based around awards and prizes, and this also applies to students. With award shows all year around, you have a great chance to make a name of yourself. Myself and two other guys were fortunate enough to be one team out of five to win the Future Lions award in Cannes, which eventually led to a job at an agency in New York.
During my time as a student, I realised a thing or two about competing that I would like to share with you.
So without further ado, here are seven tips on how to survive the competitive awards scene.
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