Twitter Facebook Vimeo

5 important lessons to learn from Twitter fails of 2014

2 min, 4 sec read
16:00 PM | 12 June 2014
by Jim Compton-hall
   •       •   
Become an FR Writer

Some people just can't be trusted with Twitter. A list of hilarious and stupid Twitter blunders that hold important lessons for us all.

We're just over half way through 2014 and already Twitter has been flooded by brands, organisations and individuals getting it wrong. Many brands just don't get it "#LOL #WorldCup #Obama #Oscars #GameOfThrones" and then there are others who seem to be playing a game of "Who can offend the most people in 140 characters?"

Here's some of the worst Twitter mistakes of 2014 (so far!) and, because we like to be educational as well as entertaining, we've highlighted a lesson to learn from each one.

1. Dishonesty is definitely the worst policy

MasterCard offered press accreditation for The Brits to a Telegraph journalist in exchange for some promotional tweets. The journalist shared the offer and before long, MasterCard's hashtag #PricelessSurprises was being used against them.

More stories

  1. Publishing your first book with an unsolicited manuscript

    Want to publish your book but you don't have a solicited manuscript? We have listed the publishing houses that accept unsolicited manuscripts, organised by genre.

  2. How to be seen

    Graphic designer, Christine Johnson, shows us a different perspective to self-promotion with a pair of eye-catching wooden sunglasses she designed.

  3. Students response to gender inequality in Europe

    AdVenture is a competition in response to a brief for the European Women's Lobby and gender equality. Team Tortoise from Leeds College of Arts (UK) won the competition in 2017 with their campaign, 'What are you laughing at?'.

  4. Everything you need to know about studying creative digital arts

    Creative digital arts student, Rachael Rampat, delves into what to expect from studying the course.

  5. 5 red flags you’re burning out at work

    Work is a huge part of our lives, but you can’t let it take over. Look out for these five red flags and how to avoid and fix them.

  6. Creative developer’s cubic portfolio

    Alex Motzenbecker, a Creative Developer from New York neatly promotes his collection of work and skills.

×