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Will Jones, Copywriter

5 min, 26 sec read
12:00 PM | 20 June 2014
by Adam Oldfield
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Be interviewed

We spoke to Will Jones a recent creative advertising grad from University of West London (UWL) who's looking to take his first steps into the creative industry as a copywriter.

We spoke to Will Jones a recent creative advertising grad from University of West London (UWL) who's looking to take his first steps into the creative industry. Having just formed a formed a new team with Callum Killarney, who's affectionately known as Kitson for a striking resemblance to the Reading Hitman. Will does the copy whilst Callum does the Art Direction. The team is currently on the look out for new experiences so do get in touch with Will via @iamwilljones and

What drove you to take up a course in advertising?

I’d always been interested in advertising but it wasn’t until my second year media studies that it really grabbed me. Unlike a lot of my mates it wasn't the art and graphics that appealed to me, it was textual analysis behind them. The thinking was what really interested me. A real driving force behind my decision was a lecturer called Steve Martell who helped me understand the options outside the ‘academic’ degrees I was ‘supposed’ to be looking at. I discovered creative advertising was something I really enjoyed putting together and taking apart. It was inevitable from here these interests developed into my current passion for creative, so cheers Steve you got me on the right path. Another was one was actually wrestling, see the spare time for that one.

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