From studying neuroscience to a marketing career
Cal McKim delves into his university choices and that after believing his passion was in neuroscience career, marketing gave him the chance to mix his interest in understanding what motivates people day-to-day.
When I was deciding what to get my undergraduate degree in, I was often given the advice, "study what you’re interested in" or, "follow your passion." At the time, I was interested in biology and how the brain worked so I decided neuroscience would be the perfect fit and headed off to university. This was fine at first because I was busy focusing on the transition of leaving home and being more independent. But about three years into my degree, I realised that neuroscience was not something I was interested in anymore.
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