Twitter Facebook Vimeo

Airbnb: Be Someone Else

54 sec read
16:15 PM | 30 September 2015
by Melisa Dagli
   •       •    Watch later
Want your writing featured?

As far as adventurous goes, this exciting idea will definitely have you climbing all over the bandwagon!

Another brilliant entry for the 2015 D&AD New Blood from: Kimberly Ong, Akarad Tachavatcharapa, Zarina Mendoza and George Widodo, who study at Art Center College of Design.

The brief by Airbnb simply asks for designers and creatives to empower their existing community to grow. Their idea, put simply, changes the perspective of travel in the sense of how and why.

So instead of the ‘generic’ process of travelling, which is to choose a destination and hotel, hostel, or bread and breakfast, you choose who you want to be. Based on this, for your chosen amount of holiday time, you could live the life of a chef in Italy, a fashionista in Milan, or a sumo wrestler in Japan!

The idea has even been taken forward to the extent that if you can’t find who you want to be, then simply type it into their search engine and scroll through the vast selections.

To top it all off, they’ve cleverly named the feature ‘Be & Be,’!

Please log in or sign up before participating in the conversation.

More stories

  1. When I’m A Dad

    Tom Anders, an ex advertising student from the University of Lincoln won himself a D&AD Black Pencil in 2015, thanks to his heart warming entry 'When I'm A Dad'.

  2. 5 tips to help you cope with finding a placement

    Matt Adams, an advertising student at Bournemouth University, shares his top tips for people looking for work placements.

  3. We Wish you a Merry Critmas

    #MerryCritmas: Save A Turkey, Roast a Creative. This Christmas professionals in the advertising industry are giving the gift of a portfolio crit to all those in needs.

  4. Top tips from creative industry masters

    We've collected some of wisest words from creative industry professionals. We asked them one question, 'What is the one thing young people should know before getting a job in the creative industries?'

  5. 9 TED Talks you should watch to build a strong career

    A roundup of the best TED Talks to help you build the best and strongest career possible.

  6. 6 suggestions for those graduating with a degree in music

    Isobel Leventhorpe, a music student at Royal Holloway, gives her advice to other students coming out of university with a degree in music.

×