This is the hand-made cover from Shortlist's recent issue. Within is an article about how ditching office work and making stuff instead is great. And well, they've got a point.
We're not saying that you should give up on getting into the creative industries and become a carpenter instead. In fact, making stuff could be your ticket into the creative industries. Making stuff isn't just carving wood or making furniture. It's about all those turning those ideas banging around inside your imaginative head into actionable projects. Maybe you've got an interesting app idea. Just make it. Got a short film idea? Just make it. A funny Twitter account? Just make it. Plans for the next generation of deadly weapons? ...wait, don't just make that.
In the creative industries we're in the business of making stuff. If you're a designer, you're already creating artwork, posters and websites. But what about you advertisers, marketers and what nots? You've probably got a bunch of ideas so why not go out and make them rather than just scamping an idea or just telling someone "Wouldn't it be great if..."?
And if that impassioned plea doesn't do it for you, think about these other benefits:
- Interesting points of discussion in interviews (and the pub).
- Shows off problem solving skills if you can make something you previously didn't know understand.
- Build you own brand and promote your name. If people like it, they'll share it and you could get interviews, freelance work and full time jobs off the back of your hard work.
- Getting away from that computer screen, pad of paper and marker pen fumes has got to be good for you.
We live in difficult times
Tony Cullingham explains that in these competitive times if you want to land a job in creative advertising, you and your portfolio need to shine through.
Where to find ideas
Ricky Richards talks about coming up with ideas in this age of distraction and gives you the clues to finding those unique ideas.
The career path that has no path
Creative Director, Jeremy Garner, explores the exciting opportunity surrounding careers in the ever changing creative industries.
The rate of people being diagnosed with alzheimer’s is growing rapidly, with now 1 in 3 seniors dying of this incurable disease. Students from Miami Ad School has an idea to raise awareness.
8 ways to smash your last year at university
Csilla Kulcsar, ex graduate of Middlesex University writes about 8 tips for smashing your last year at university.
Book Review: The Typography Idea Book by Steven Heller & Gail Anderson
We review Stephen Heller & Gail Anderson's collaborative effort, The Typography Idea Book. A must for anyone interested in typography, art direction, and graphic design.