It can be frustrating when people don't reply to your emails. It's rarely because they don't want to reply and more often because other things get in the way, they don't see your email as a priority or they don't see the need to reply. To tackle that, here's seven email tricks you can do to encourage people to reply.
1. Write naturally
The trick with any communications, whether it's emailing someone at an agency or writing an advert, is to write the way you talk. Someone is much more likely to read an email that sounds natural and includes some personality rather than something dry and boring about what an "ideal and passionate candidate" you are for "the advertised position of..."
2. Who are you?
Don't forget to tell them who you are. If they don't already know you, introduce yourself in the opening line of an email. Of course, that doesn't give you an excuse to have a boring, generic first sentence. If you think lots of people emailing this person will be saying "I'm Jim, a student..." then you'll need to be different and intriguing.
3. What do you want?
This is a simple one but you'd be surprised how often people don't state what they want in an email. You can't assume that someone will know what you're talking about so you to be explicit.
4. Keep it short and sweet
If it's short, it's less likely to put the receiver off reading it. They'll also be less likely to save it for later (and forget about it). But whatever length it is, it has to be good. Your subject line has to be intriguing enough to get the receiver to read the first sentence of your email which has to be interesting enough to get them to read the second sentence. And so on and so fourth.
5. Ask for a reply
Sometimes it is as simple as asking for a reply. If you apply to something through email, you can always add in something like this "Please could you drop me a reply and let me know you've received this". The "looking forward to hearing from you" line, albeit a little dry (see point one), is also a good way to drum in the fact that you want a reply from them.
If you don't get a response, always follow-up. Most people are happy to reply to your emails, they just forget. So dropping them a gentle reminder a few days later is perfectly fine.
7. Stop emailing and phone someone
Finally, if emails aren't working then stop using them. Check out this article on why phoning people for job opportunities is a lot more effective.
For more advice on getting your emails to work, see our cover letters guide.
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