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5 things you should know before getting a job in PR

3 min, 51 sec read
9:00 AM | 25 March 2015
by Adam Oldfield
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Keen on landing a job in the PR industry? We’ve asked some masters from the PR industry to share their top tips on getting a job in Public Relations.

Keen on landing a job in the PR industry? We’ve asked some masters from the PR industry to share their top tips on getting a job in Public Relations.

We spoke to Graham Goodkind of Frank PR, Gemma McCartney of M&C Saatchi PR, Dominic Shales of Lexis, Louisa Papachristou of Halo PR and Stephen Waddington of Ketchum.


Graham Goodkind
Chairman & Founder, Frank PR

"I could count on one hand, even on one finger, the number of CVs I've seen in the last year that have really stood out."

"We get inundated with CVs, I'm sure lots of good PR consultancies do, so many people want to work in PR these days. But I could count on one hand, even on one finger, the number of CVs I've seen in the last year that have really stood out. They're all so similar and conventional. PR is all about creating cut through in a busy media landscape for clients. You need to create that same cut through with your CV or job application. Do something different, interesting, exciting but relevant. To get noticed you need to earn the right."

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