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The behavioural shift: 3 key challenges for branding

Diana Dobrin, a UCL student explores the behavioural economics that brands use to capture people minds and buying habits.

  1. How to promote yourself at university

    Blogger, Talisa Garbo, explores how people can have their own branding, both online and offline, at university. It is all about your reputation and how you're perceived professionally through self-branding.

  2. Top 5 rebrands

    June Ebube is a Masters student studying branding. She explores logo rebranding among global brands.

  3. How to talk to your dismissive boss

    Working under a dismissive boss can be stressful, but we have the tips to improve your situation.

  4. The booklet that answers all your work worries

    Designer and Creative Director Ozan Karakoc has created a booklet to answer all your branding questions.

  5. ICE: Incase of Emergency

    Student idea to keep people safe from crime with a simple click of a button with ICE.

  6. What's the process of creating a branding identity?

    Are you struggling with your branding? Masters student of branding, June Ebube, tells you exactly how to create the perfect branding for your organisation.

  7. Designer makes an impression with Adobe chocolate wrappers

    This genius graphic designer gifts potential employers and companies with these creative chocolate bars.

  8. Working for a small company vs a big company

    What are the perks of working for small and large companies? Which one is for you?

  9. Bringing GAP back

    Somewhere in the late 2000's, the Gap lost its popularity with the late teens/early twenties crowd, these students wanted to change that.

  10. What to look for in an employee

    When hiring for any kind of business, the process can be a difficult task. What are the traits to look out for in applicants?

  11. Innovative idea: man tax

    Students Kristina Samsonova and Mariah Kline raise awareness on the wage gap between men and women by implementing a 21% Man Tax.

  12. Dealing with everyday stress

    Are you stressed? Whether it's due to work, school or your social life, it happens to the best of us. Find out how to deal with stress so you can continue rocking at what you do.

  13. Annoying office jargon

    Understanding office jargon can be difficult, but this post will make you ready for any phrases that gets dropped on you.

  14. I am not a robot

    Miami Ad School Students, Vrasidas Golemis and Ryan Sparrow share in their You Can Speak Up campaign.

  15. What makes a great cover letter?

    Cover letters are vital in applications. It’s one of the first things employers see, so you must make yourself stand out. How can you do that?

  16. How can I put my CV onto one page?

    Employers look for one page CVs so we have compiled top tips to help you easily shorten your CV.

  17. Building music the Lego way

    Art Director, Brad Clymer, combines the beauty of music with the playful fun of Lego to create an in-store experience called Lego Song Builder.

  18. Siri recorder to help abuse victims

    The main issue that stops gender violence from reporting is fear. Miami Ad students Rodrigo Dominguez and Elena Hernandez want to stop this.

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