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What do the roles of copywriter and art director involve?

01:09 min watch
Recorded 5 July 2013
@ Wieden+Kennedy
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Philippa+Artur, creatives at Wieden+Kennedy London, talk about their day-to-day job of tackling creative briefs, writing copy, crafting visual ideas, etc.

Watch the full interview with Philippa and Artur where they discuss:

  • Their background and getting a job at Wieden + Kennedy
  • How they got their first placement
  • How to come up with creative ideas
  • Finding a creative partner
  • How to get the most out of your creative partner.
  • How to stand out
  • What it's like working with creative directors
  • Dealing with portfolio feedback
  • Life at Wieden + Kennedy
  • What it's like working in advertising
  • The most memorable moment in their career so far

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